Market Development

Description

Consider joining this working group if you have knowledge/expertise in: Sales, marketing, market research.

Topics to be reviewed:
  • Variety and wine style optimization.
  • Consultations with international and domestic wine experts.
  • Brand specialist consultations.
  • Consumer education and relations.
  • Quality assurance standards.

Other Working Groups

Long-Term Industry Strategy

Climate Resilience

Organizational Alignment

Economics

Data Strategy